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SOJ Pokémon · Sticker Cards
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What are the Merlin Pokémon stickers?

Europe's Pokémon collection came with an album, and the album is why the stickers survive unpeeled at all.

Merlin Collections, the British sticker publisher owned by Topps, gave Europe its own Pokémon paper in 1999. Pokémon Merlin Series 1 is a set of 276 stickers: numbers 1 to 150 are the Kanto Pokédex in order, each on a background of its primary type; 82 further cards show Pokémon in scenes, many printed with one or both side borders dropped to link evolutions and types across the album page; 36 are sparkle or holo cards, twelve of them on gold; and 8 are puzzle cards that assemble into larger pictures. They were sold six to a pack, with a sticker album made for the set.

The Merlin cards are a hybrid: a sticker carried on a card. Peel it for the album and, as Bulbapedia puts it, it stops being a card. That tension defines the whole line's survival: the copies in albums were used as intended, and the copies that stayed on their backing stayed collectible. Merlin produced seven numbered series between 1999 and 2005, from 276 stickers in Series 1 down to 126 in Series 3, plus a tattoo transfer set, a mini pocket collection and a tenth anniversary set of see-through cards. The thin card stock is fragile and the line is known for damage, which is why the trademark printed on the back matters: the trademark year on the reverse is the reliable way to tell which series a loose Merlin sticker belongs to.

SERIES 1, BY THE NUMBERS

Merlin · Topps · 1999
150 · The Pokédex
Numbers 1 to 150: every Kanto Pokémon in Pokédex order, on type-colored grounds.
82 · The scenes
Story and group cards, many borderless on one or both sides so evolution lines run together in the album.
36 · The sparkles
Glitter and holo cards, S-numbered, twelve of them gold.
8 · The puzzles
Cards that only make their picture together: the album as jigsaw.
6 · The pack
Six stickers to a pack, and an album sold beside them: the complete Merlin ritual.
1999 to 2005 · The run
Seven series under the Merlin name, Topps-owned throughout: the European sticker era in full.
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