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SOJ Gex · The Three Voices
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Why does Gex have a different voice in every region?

Because a wisecrack does not dub. Each region recast the joke, not just the voice.

Gex is a comedian with a platform game attached, and his act is topical one liners, hundreds of them. When Gex: Enter the Gecko (1998) travelled, the performance did not travel with it. The documented record shows three separate casts for the same gecko, each a famous comic voice at home. No production memo explaining the policy was located in the opened sources; what follows is what the record itself shows, and it is consistent enough to read clearly.

THE THREE GEXES

One gecko, three comedians
North America · Dana Gould
The original. Stand up comedian Dana Gould voiced Gex from the first game, wrote all of the character's dialogue there, and recorded over 700 lines for Enter the Gecko, ad lib energy and television references tuned for an American audience.
Europe · Leslie Phillips
The European releases recast Gex with Leslie Phillips, the British comedy institution of the Carry On films, whose plummy delivery turns the same gecko into a very different, very British character.
Japan · Mitsuo Senda
Japan's edition used anime voice actor Mitsuo Senda, a full Japanese voiceover. Japan also renamed the game and the hero, in the deepest localization of the three, covered below.

HOW FAR JAPAN WENT

Spin Tail, and a hero named Reno

In Japan, Bandai published Enter the Gecko on September 10, 1998 under a new title, Spin Tail. Gex himself was renamed Reno, and the setting was reworked to stand unrelated to the first game, with box art the record describes as very different and peculiar beside the Western releases. It was the last Gex game released in Japan at all; the third game never followed him there.

Two pressures shaped all of this, both documented. The first is storage: the Nintendo 64 version of Enter the Gecko, cut to fit a cartridge, lost more than 500 of Gould's 700 plus lines, leaving roughly 100 samples, a reminder that the voice was the game's bulkiest asset. The second is the material itself: lead programmer Adrian Longland recalled that the team had thousands of Gould's lines and cut about half before release, because a topical joke that names a famous person is a legal and cultural risk in every market it enters. A performance that has to be re-audited line by line for each country is a performance each country may as well record for itself, and three of them did.

The full story: The History of Gex →
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THE FIRST WORD

New pages and new pieces, first.